Advertisers advice

Email Ad Banner - Motors and Marketplace

The email ad placement is available for Motors and Markeplace.

Specifications

Banner Image (Desktop):
- Dimensions: 1200px x 288px
- Format: JPG
- File size: < 100 KB

Banner Image (Mobile):
- Dimensions: 640px x 560px
- Format: JPG
- File size: < 100 KB

Alt text: a short description of your banner’s content (under 100 characters), for accessibility and fallback support where images may not load

Do not mimic Trade Me branding or interface components
Creative should feel trustworthy and brand-safe – no hard-sell language or misleading CTAs. E.g. “Act now or miss out” or “Hurry! Best price ever!”
The final creative must be submitted at least 7 working days before the intended send, and we reserve the right to request revisions or reject creative that doesn’t meet our standards
No creative swap-outs during the campaign period
We can only run one version of Creative.

Please supply:

2 x Banners - Desktop and mobile versions (1200x288px and 640x560px - JPG and under 100 KB)
Destination URL (landing page must be brand-safe and relevant)
Alt text: a short description of your banner’s content (under 100 characters), for accessibility and fallback support where images may not load
Please send these to support@trademeaudience.zendesk.com - at least 7 working days before the intended send date

Important notes:

The final creative must be submitted at least 7 working days before the intended send date

Please ensure the creative is not mimicking Trade Me UI or listings and meets the guidelines