Feature article
Is winter the secret season for savvy property moves?
Forget spring, new data from Trade Me Property suggests winter could be the unsung hero for Kiwi buyers and sellers.
Last updated: 29 July 2025
AI summary
New Trade Me Property data reveals winter is a strategic season for buying and selling. A survey shows 44% of buyers are keen to purchase now, while only 14% of sellers think it's a good time to list.
This mismatch creates key advantages:
- Sellers: Benefit from less competition and more serious, engaged buyers.
- Buyers: Face fewer competing offers and can better assess a home's warmth and condition.
While national prices have dipped, some regions like Otago are seeing strong growth.
The winter disconnect: Buyers ready, sellers hesitant
Why winter works for sellers
The buyer's edge in winter
Current market snapshot: Prices and trends
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