Feature article

Is winter the secret season for savvy property moves?

Forget spring, new data from Trade Me Property suggests winter could be the unsung hero for Kiwi buyers and sellers.

Last updated: 29 July 2025

AI

AI summary

New Trade Me data reveals winter is a savvy season for property moves. A survey shows 44% of buyers are actively looking while most sellers wait, creating a key opportunity for those who list now.

Sellers benefit from less competition and more serious buyers. For buyers, winter offers a chance to find better deals and truly assess a home's warmth and durability.

While national prices have dipped, some regions like Otago and Southland show strong year-on-year growth.

The winter disconnect: Buyers ready, sellers hesitant

Why winter works for sellers

The buyer's edge in winter

Current market snapshot: Prices and trends